![]() (Among others, a professional women’s Frisbee team in Texas, AFC Wimbledon, the Netherlands’ national quidditch team and a Glaswegian rugby team were also suddenly festooned with a new literary sponsor.) Except this was all paid for by his own brother: young adult novelist (and the other Vlogbrother) John Green – and just one part of John’s larger effort to promote Hank’s debut across the globe. After all, Green is a local boy and, being one half of popular YouTube channel Vlogbrothers (3.1 million subscribers, 711m views), it could be expected that his publishers might shell out for marketing. On the face of it, this was not such a remarkable thing. A few weeks ago, billboards began sprouting up around Orlando, Florida, with advertisements for Hank Green’s first novel An Absolutely Remarkable Thing. ![]()
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